Sign up for Stu’s workshop

On this week’s episode of “Simple Steps to Online Success” we’ll continue to talk about creating a membership site for your online business.
Over the past couple of weeks, I have covered whether a membership model might be the right choice for your business and what type of content should go in your membership.
But now we must address the elephant in the room…
The dreaded “T” word…
Tech πŸ˜±πŸ˜±πŸ˜±
“Deanna, that’s great! A membership sounds like a great fit for my business, but, what do I NEED to have a membership site?”
As with all things tech, the answer is “it depends”.
(Yeah, I realize that you may hate that answer. But it’s true)
To start with, you really may not need much at all.
Join me when we discuss your blueprint to a successful membership site
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Course or membership? What's the right choice for you?

As you create your digital products business, you may be pondering this question:
“Should I create a digital COURSE or a MEMBERSHIP?”
While similar (they both deliver educational content) the structure and strategy behind them can be quite different.
On this week’s Simple Steps to Online Success Live, I’ll review the pros and cons of each type of offering, along with ideas on how to implement BOTH in your business.
See you then!
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Meet Some of the Members of the Kajabi Flight Crew Club

kajabi membership sites May 08, 2020

 This week I invited three members of the Kajabi Flight Crew Club to talk about their experience with using Kajabi, why they originally joined the membership, what they like most about it and why they chose learn themselves rather than hire someone to build out their sites.

Our guests are:

Patti DeMuri - Healing Hugs Haven - Teaching you how to navigate the medical system, create a collaborative medical team, and become a powerful self-patient advocate so you get the care you need to live your best life with rare disease!

Kirsten Sheridan - KnowSkin? - Helping professional skin therapists become experts in their field through digital courses, membership and community so they can create the life and business they envisioned! 

Lauren Holder - Coach, cheerleader, and ass kicker when necessary 

 Is the Kajabi Flight Crew Club right for you?

Just click the button to learn more and decide if you're done with the...

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Let's talk about Stu McLaren's Live Workshop

membership sites Apr 30, 2020

On this week’s episode of Simple Steps to Online Success we will review the value bombs that Stu McLaren has been dropping during his live workshop training.
I’d love to hear your takeaways, ah ha’s and any questions that you have about the topics that Stu has covered over the past few days.

So, c’mon and share your thoughts on the following:

• The different types of membership sites. Which makes the most sense for  your business?
• The secret segment revealed: What is a Founding Member Launch?
• Do you “buy” the 4 reasons people really buy?
• Why do YOU think a Success Path so key to membership site success?

I’ll share my biggest takeaway, also and why I am dedicating this Friday to something that’s been long overdue in my membership.

If for any reason you HAVEN’T signed up for the workshop, you can sign up, watch the replays of Videos 1 and 2 and then Video 3 on Thursday at 12 PM Pacific/3 PM...

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My Own Membership Site - Backstage Tour

kajabi membership sites Apr 23, 2020

I frequently see posts in Facebook Groups go something like this:

“Would anybody be willing to share what their (opt in page, website, podcast page, etc) looks like in Kajabi”

It’s human nature to want to see examples of what we’re also trying to create, for inspiration.

With the emphasis on Stu McLaren’s TRIBE launch going on right now, I am seeing more questions about how people are setting up their memberships in Kajabi and what product theme is the best.

Join me this Thursday, April 23rd at 11:00 am Pacific time for a backstage tour of my membership, the Kajabi Flight Crew Club, where I’ll walk you through:

1. Why I started with one theme, switched to another and then switched back again later! And it wasn’t as difficult as you might think
2. How creating a member onboarding experience is key to getting new members off to a good start and create a great first impression
3. Organize your content with a clear path and steer members away...

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Content Creation Tools for Membership Sites

membership sites Apr 16, 2020

In last week’s episode, I discussed the many types and options for delivering your monthly content for your membership site.

This week I’ll share some of my favorite tools to actual develop and create your content for your membership: 

  1. An assortment of content creation tools from free to paid, that makes creating your content easy
  2. My secret weapon for making video content easily consumed by your members AND reduces support questions

If you missed my previous episodes on Membership Sites you can find them here:

  1. What Tech Do You REALLY Need to Build Your Course or Membership?
  2. Membership Site Content Strategy
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Membership Site Content Strategy

kajabi membership sites Apr 10, 2020


(I'm participating in an all day Implementation Workshop with Stu McLaren on Thursday)

This month I am focusing on talking about all things MEMBERSHIP SITES!

The reason is three-fold:

  •  In these challenging times, a membership site is the easiest business model to get up and running quickly!
  • People are looking for things to do, learn and be entertained by, so there has never been a better time to consider how a membership site might fit in your business
  • One of my favorite people, Stu McLaren, is getting ready to launch his signature course, TRIBE, which is all about creating recurring revenue through membership sites!

This week’s episode of Simple Steps to Online Success is all about Your Membership Site Content Strategy.

I’ll be covering:

  • Why a membership site is the easiest thing to get started FAST!
  • The difference between course content and membership content
  • Why you DON’T need to create a...
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What Tech Do You REALLY Need to Build Your Course or Membership?


As we start the second quarter of 2020, it’s looking a whole lot different than when we made our business goals for the year!

Whether you are pivoting your existing business or taking advantage of the time and opportunity to build your dream online business, you may be wondering what exactly does it take to build your audience, build your product, launch, convert and retain your students/members.

In this week’s episode of Simple Steps to Online Success, I will cover:
- The three main objectives to consider when planning your tech needs
- The key to building and launching fast
- Why now is the perfect time to “Build the plane as you fly”

See you Thursday!

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How to Use Kajabi for Your Membership Site

kajabi membership sites Apr 14, 2019

Is Kajabi a good choice for a membership site and how should you set up your content? With the increasing market for subscription and continuity programs, I'll cover how your Kajabi site can provide the platform for content AND community for your members.

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