This topic came as a request from one of the members of my free Facebook Group, the Kajabi Kickstart.
Our prospects all progress through a journey on their way to becoming a customer. Too often we try to jump ahead and sell to them before they are ready. Or, our offers fall flat because they are not meeting their needs at the moment.
So, how can you be sure to position your offers to meet them where they are AND maximize your lifetime revenue by offering them the right product at the right time?